Wallcovering: Going Natural and Environmental
Natural and environmental looks are a major direction in wallcoverings for 2016.
Carol Miller, marketing manager at York Wallcoverings, identifies a major trend as “organic opulence,” characterized by color themes in metallic gold or metallic silver with white and such natural materials as cork, grasscloth, shell, mica and lotus. A perfect example is “Kaleidoscope,” a geode-inspired pattern in lapis lazuli with gold metallic veining from the Antonina Vella “Kashmir” collection.
“Textural surfaces inspired by nature are awash in metallic splendor and glimmering effects for a look that redefines and combines the concept of the responsible footprint with uncompromising luxury,” Miller describes, adding that the trend also features the look of gems, stones and minerals such as turquoise, lapis lazuli, marble, metallic gold and silver.
Also part of the natural/environmental trend is a propensity toward the use of salvaged materials. The technology now exists to replicate such looks in wallpaper. Paula Berberian, creative director of Brewster Home Fashions, reports that repurposing materials, rather than discarding them, is a very “eco-chic notion” that has taken the interior design world by storm.
“We want the authenticity of salvage yards and antique markets to be felt in homes across America,” Berberian says. “The days of exposed brick and scrap wood walls being only in loft spaces has come to an end, thanks to advancements in printing techniques.”
The trend is epitomized by Brewster Home Fashions’ “Scrap Wood in Sky Blue” from the “Reclaimed” collection offered in the company’s A-Street Prints brand.